Rupee Beer Launch Mango Wheat Ale on World Mango Day

It’s peak summertime and Rupee is excited to announce our new drop ahead of World Mango Day on July 22nd.

Enlisting the brewing expertise of global craft brewing legend and creator of iconic Pumpkinhead, one of the most successful seasonal beers to ever hit the market, we are excited to premier our new summer seasonal Rupee Mango Wheat Ale.

Mangos are the national fruit of India and considered sacred symbols of proprietary and good luck. In fact, India is the largest consumer and supplier of mangos in the world.

Taking the ‘King of Fruits’ the team wanted to brew an easy to drink summer ale which is smooth with hints of tropical aroma and mango flavor.

The history of the mango dates back to 4000 BC on the Indian Subcontinent where over 1000 varieties of the fruit exist. One of these varieties, the Chaunsa mango was given its name by the revolutionary leader, Sultan Sher Shah Suri, creator of the modern day Indian Rupee which was the inspiration of the brand’s first lager SKU.

In 1539, Sultan Sher Shah Suri defeated the second Moghal Emperor, Humayun, in the Battle of Chaunsa. In his extreme happiness, he commemorated the victory by naming his favorite variety of mango, the Chaunsa.

Van Sharma